BEAUTIQUE Nails & Beauty Salon — premium beauty salon

About the business

BEAUTIQUE Nails & Beauty Salon is a modern premium beauty salon in Bali, opened in February 2025. The project was founded by a team with international experience in managing beauty salons in Moscow, Kazan, and Dubai. BEAUTIQUE combines high standards of service and hygiene, a contemporary interior, and a wide range of treatments. Within the first few months, the salon has built a loyal client base, implemented a CRM system, and launched effective social-media marketing.

Location

Area/City: Jimbaran, Bali
Address: Jl. Raya Uluwatu No. 100
Highlights: prime roadside location, easy access, and private parking

Ownership format

Lease agreement with a private owner, valid until March 18, 2027, with renewal option (officially registered)
Rent: ~$770/month (paid by the operating company)
Security deposit: paid and included in the sale
Property purchase: possible by separate agreement
• Real estate is not included in the sale

Business details

Size: 170 m², three floors
• 1st floor — reception, manicure/pedicure area, treatment rooms
• 2nd floor — office and storage
• 3rd floor — massage and eyelash-extension rooms
Tangible assets: new professional equipment, furniture, ventilation and sterilization systems, branded uniforms (valued at ~IDR 800 million)
Intangible assets: BEAUTIQUE brand (corporate identity), CRM Altegio, active social-media accounts (Instagram, Facebook, Telegram), photo content, and a client database

Staff

Staff: 6 employees (planned expansion to 9–12), all officially employed
Roles: nail technicians, brow/lash specialists, massage therapists
Owner involvement: investor 2–3 hours per week; managing partner ~40 hours per week

Marketing & client acquisition

Channels: Instagram @beautique.bali, Google / Google Maps, targeted ads, collaborations, promotions, referrals, loyalty programs
CRM database: 378 unique clients (as of July 2025), about 70 % are returning customers
Processes: online booking and automated reminders via CRM, strict hygiene and service standards

Reason for sale

Owner relocation and launch of a new project.

Financial information

Current revenue: ~$1 230–4 310 per month
Revenue potential: up to ~$12 310 per month
Average expenses: ~$4 620 per month
Projected net profit (at full capacity): ~$6 160 per month
Average ticket: ~IDR 480 000
Clients per day: 7–9
Lease term: until March 18, 2027 (renewable)

Legal structure

PT Beautique Asset Management (PMA): holds the assets and the lease agreement
PT Aura Feminin Indah: local licensed operator and employer
Licenses & permits: available and transferred with the sale

Included in the sale

Fully operational premises (lease & deposit)
• Equipment, furniture, and initial supply of materials
• Brand / corporate identity, CRM system, client database, social-media accounts, and photo content
• Operational manuals and established business processes

Our clients

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